Podcast Launch - A Step by Step Podcasting Guide Including 15... by John Lee Dumas

Once you have that date set, you’ll want to work backward from that date to plan your promotional posts. Write it on your calendar, circle it twice or if you’re a digital person, add a few exclamation points to it. Set a hard and fast launch date for your podcast. If you don’t buckle down and set a date, that podcast might be sitting on the “To Do” list for months or even years!

Life gets busy! There are projects to complete, family events to attend, meetings to schedule, friends to see and, of course, your favorite Netflix show to binge. Ready for the most successful podcast launch strategy ever? Let’s get to it! 1.Set a launch date and give yourself a deadline When you start seeing that success and excitement around your initial launch, it’s natural to want to keep it going. The second reason to plan and promote a podcast launch is that it will act as your springboard to build your momentum and keep you consistently growing your podcast fanbase. If you can see a big burst of subscribers, downloads and five-star reviews immediately after you launch, you can see higher rankings and have the opportunity of breaking into that “New and Noteworthy” category. iTunes rankings are based on the number of subscriptions, downloads, reviews, and ratings collected in the short period of time following your podcast launch. The first is straightforward: a successful podcast launch can lead to better rankings right out of the gate.

There are really two reasons you want to plan for and promote a podcast launch. We’ve heard from some of our audience that they too are planning to start their own podcasts as well so we’re sharing everything we know about a successful podcast launch.įirst, let’s chat about why your podcast launch strategy is important.

Podcast Launch - A Step by Step Podcasting Guide Including 15... by John Lee Dumas